Branding a politician is part planning, part advertising, part luck and partly how the Media depicts. Can a planning shape the Branding, yeah. And so are users now. From facebook groups and fan pages to blogs and video content. The brand of a politician is very much so like a product.
How does gender affect a product. How does age affect a product. It could be a fine wine, or a rotted fruit. Does cultural perspective help define a political brand. Is it as simple as cereal box’s
Users will choose to purchase this product with a vote and without using their vote. Both have purchasing power.
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Tags: obama, hillary, mccain, president, brand, advertising, media